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Assets

Organizing Your Assets

Search, filter, tag, and organize project media for fast reuse.

Sovran All Assets workspace

The Assets Workspace

Open All Assets for the searchable catalog of your project media. It contains uploaded footage, generated media, clips, remixes, editor exports, voiceovers, and other derived assets.

Search by file name, or switch to Moments to search the content inside analyzed footage.

Analysis Status

Video cards in All Assets show a label only while Sovran prepares the file for playback:

  • Queued — The video waits for preparation.
  • Preparing — Sovran is preparing the video.
  • Needs attention — Preparation failed. Open the video to see the reason. When a retry can help, the page shows Retry preparation.

A card with no label is ready to use. Cards do not show AI analysis.

To check AI analysis, open the video and select the Insights tab. Open Analysis status at the end of the tab to see each analysis step and its state. A video can be ready to edit while one of its analysis steps is unavailable.

Filters and Organization

Use the available filters to narrow the asset list by:

  • Original or derived source
  • Campaign
  • Shoot date
  • Creator
  • Location
  • Tag
  • Ad role

To apply tags and other project details, select Select, then choose the assets. In the selection bar, open the more actions menu (•••) and choose Organize.

Organize Uploads and Cloud Imports

For video and audio uploads, open Organize this upload to set campaigns, shoot date, creators, and location. These details apply to the files in the upload. An asset can belong to more than one campaign.

For Google Drive and Dropbox imports, review the selected files before you start. Remove files you do not need. Open Organize this import to apply the same details to the import.

For local uploads, use Minimize to continue on other dashboard pages. Keep the browser open until the upload is complete. Use View details on the background card to return to the upload. Use Cancel upload to stop it. See transfer progress.

Correct a Source Transcript

Open an asset's Transcript section and select Edit transcript. Correct the words, then select Save changes. Passage timing stays the same.

After you save, Sovran can suggest dictionary rules from your corrections. Select Add to dictionary to reuse a correction. You can edit a suggested replacement before you add it.

If another team member changes the transcript while you edit, reload the latest transcript before you save again.

Use Retry analysis when the analysis fails and you want to keep the saved transcript and your corrections. To replace it with a new transcript, select Transcribe again… on the Transcript tab and confirm. The new transcript replaces your corrections. Transcribe again… is unavailable for clips and videos shorter than 4 seconds. A clip uses the transcript of its source video.

Module Types

Ad roles describe how a clip can work in a video ad. Common roles include:

  • Hook — The opening 3-5 seconds that grabs attention.
  • Body — The main content that communicates your message.
  • CTA — The closing call-to-action that drives conversions.
  • Problem — Content that identifies the viewer's pain point.
  • Solution — Content that shows how your product solves the problem.
  • Social Proof — Testimonials, reviews, or user-generated content.
  • Results — Data, before/after, or outcome demonstrations.

Tagging Clips

You can tag clips manually or let Sovran suggest ad roles:

  • Manual tagging: Select one or more assets and use Organize.
  • AI auto-tagging: Sovran analyzes speech and visuals to suggest useful roles. See AI Clip Search & Auto-Tagging.

Original vs. Derived Assets

The workspace contains two kinds of assets:

  • Original assets are videos that you upload or generate with AI. You can analyze, transcribe, clip, and trim them.
  • Derived assets are clips, remixes, Creative Copilot drafts, editor exports, and other outputs made from an original asset.

Derived assets show their source type so you can find the workflow that created them.

Follow clips and source videos

Open a clip to see its source video link when source details are available. Select the source name to return to that video. The current library filters stay with these links.

On a source video's Details tab, Clips from this video lists its derived clips. Select a clip to open it. A large list shows the newest clips and the full clip count. When Cut Clips has suggested clips for the video, this section also counts them by review status and links to Cut Clips. The counts are hidden while new suggestions are being made. This section appears only when the source has clips or suggested clips.

The Cut clips action is available for eligible source videos. If the source has no usable transcript, it needs another supported source of clip suggestions. See Cut Clips source rules.

The Used in section on the Details tab lists the Modular Builder sequences and saved video edits that use the asset. Each sequence shows the blocks or music track that hold the asset. Select a row to open it. Long lists show the first 10 and a count of the rest.

Using the Library in Sequences

When you build a sequence, use ad roles and other filters to find clips for each block. More useful clips in each block create more possible variations.

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