Creative Copilot
Turn spoken footage into complete, editable video ad variations.
What Creative Copilot Does
Creative Copilot turns spoken footage into an editable video ad draft. It can create complete video variations, hook variations, clean takes, and common ad structures such as UGC, testimonials, product demos, and problem-solution ads.
Use Video variations to automatically generate new variations from an edited video ad. Each draft can use a different hook, angle, or length. Creative Copilot can also make a clean version and a text-hook version of each accepted transcript edit.
Create Video Ad Variations
- Open a project.
- Select Create and then Auto-edit long footage. You can also open Creative Copilot from Assets.
- Select One video.
- Select Video variations.
- Choose a video with clear speech.
- Set the number and target length of your drafts.
- Start Creative Copilot.
Sovran analyzes the transcript and footage before it creates the drafts. This can take a few minutes for a long source video.
Review the Drafts
Open a completed draft in the video editor. You can change the clips, captions, music, and layout before you export the video.
Creative Copilot works best with one speaker, clear audio, and a complete sales message.