The creative testing engine for performance marketers. Build ad sequences with unlimited custom blocks like Hook, Body, CTA, or anything you want. Assign assets to each block and Sovran generates every possible combination automatically. One click, hundreds of unique ads ready to test.
Summer acquisition test
4 hooks × 4 bodies × 3 CTAs
Each capability closes a specific gap between the creative idea and the next live test.
Assign multiple assets to each block and Sovran calculates every unique combination. Scale from dozens to thousands of variations.
Render every combination in 1:1, 4:5, 9:16, and 16:9 simultaneously. Cover every Meta placement in one build.
Name every output file with tokens like {hook}, {body}, {cta}, {ratio}, and {date}. Perfect taxonomy out of the box.
Add music track variations and bulk text overlay variants to multiply your test matrix even further.
A clear working sequence your team can follow, review, and repeat.
Define your ad structure with blocks: Hook, Body, CTA, or any custom name. Order them however you want.
Drag assets into each block. Add 10 hooks, 10 bodies, and 3 CTAs, or whatever combination you need.
Set aspect ratios, file naming tokens, music tracks, and text overlay variants for the build.
One click generates every permutation. 10 × 10 × 3 = 300 unique video ads, rendered and ready to publish.
Concrete ways performance teams turn this capability into faster, more informed creative work.
Test every combination of hook × body × CTA to find winning ad structures backed by data, not guesswork. Sovran is the creative testing platform that turns modular assets into a comprehensive test matrix automatically.
Replace one block (e.g., swap in 5 new hooks) and re-render the entire matrix in minutes to beat creative fatigue.
Go beyond Hook-Body-CTA. Add Problem, Solution, Testimonial, or any block type that fits your creative strategy.
Pair this feature with the next capability in your production loop.
Bring the footage, context, and brief. Sovran gives your team the connected system to turn them into live creative tests.