01
Ground the work
Turn scattered footage and brand knowledge into inputs your whole team can actually find and reuse.
One connected creative testing system
From raw footage to the next winning test.
Sovran keeps context, assets, editing, generation, variations, and Meta launch in one working loop—so the learning from this batch can shape the next one.
Prospecting refresh / Batch 18
6 source clips · 3 approved concepts
1Ready
Brand memory + footage
43 clips indexed
2In review
Drafts + variants
3 concepts · 12 ads
3Queued
Meta launch
Advantage+ prospecting
Results feed the next batch
The full loop, without the fragmented toolchain.
Start wherever the bottleneck is today. Every capability connects to the same project context, asset library, and production flow.
02
Build the batch
Move from one idea to editable drafts, new creative, and structured variations without another production handoff.
Creative CopilotBuild transcript-backed ad drafts you can still editSee featureDaily DraftsSchedule one fresh, editable ad draft each daySee featureVideo Ad Editor for Creative TestingEdit ad variations on a multi-track browser timelineSee featureAI Ad Creative GenerationCreate clips, voiceovers, and synced captionsSee featureModular Video Ads & Creative TestingGenerate hundreds of ad variations from modular blocksSee feature
03
Launch the test
Send approved creative into the campaigns already running, then bring the learning back into the next round.
Put the next creative batch in motion.
Bring your footage and context. Sovran gives your team the connected system to turn them into live creative tests.
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