Arcads Pricing (2026): Plans, Credits and the Real Cost per Ad

Arcads does not publish a public price list. Its help center says current prices appear on the pricing page inside the app. It also says Arcads tests new pricing, so the offer in your account may differ from someone else's.

What Arcads does publish is enough to plan a budget: monthly credits for each plan, what each type of video costs in credits, and its trial, rollover and refund rules. This guide puts those together. We build Sovran, a different kind of video ad tool, and explain when each one fits at the end.

Checked October 24, 2026 against Arcads' help center. Confirm the in-app pricing page before you buy.

Arcads plans and credits

Yearly billing is 20% off monthly billing, according to Arcads' pricing article.

How much does Arcads cost?

Arcads shows dollar prices inside the app, not on a public page. Prices quoted in third-party guides may be out of date, so treat them as a starting point to confirm.

The trial lasts 72 hours and includes 1,000 credits with every feature unlocked. A card is required but is not charged during the trial. If you do not cancel within the 72 hours, the Starter monthly plan starts automatically.

What Arcads credits buy

Credit costs depend on the model and the feature. These are the costs Arcads lists.

Talking actor videos

Arcads 1.0, Audio-Driven and OmniHuman 1.5 cost 800 credits per minute for each actor. Length is always rounded up to the next full minute, and each actor in a video is counted separately. A 1:45 video with two actors costs 3,200 credits, the same as a two-minute one.

If you spent a plan's credits only on one-actor talking videos, it would cover:

Because length rounds up, a 30-second ad uses as many credits as a 60-second one. Starter covers ten of either.

Generated video, presets and tools

Estimate your cost per approved ad

Credits pay for attempts, not approved ads. Use these steps to estimate what one usable ad costs.

1. Credits per take: minutes, rounded up, times actors, times 800, plus any presets or tools.
2. Takes per approved ad: how many attempts you make before one is good enough to run.
3. Credits per approved ad: credits per take times takes per approved ad.
4. Approved ads per month: your plan's credits divided by credits per approved ad.
5. Cost per approved ad: the monthly price shown in the app divided by approved ads per month.

Example: a 30-second ad with one actor and captions costs 880 credits per take (800 plus 80). If you keep one take in two, each approved ad uses 1,760 credits. Starter's 8,000 credits then cover four approved ads a month, and Creator's 16,000 cover nine. Your own keep rate matters most.

Rollover, overage and refunds

• Starter and Creator: generation stops when credits run out. Unused credits reset each cycle.
• Pro, Scale and Business: unused credits roll over with no cap or expiry. Extra usage is billed on the next invoice.
• Unused subscription: if you used no credits in a billed period, you can request a full refund within 30 days of the charge.
• Change of mind: a one-time refund is possible within 24 hours of your first charge, if you used no credits.
• Failed generations: credits, not cash, can be restored for a confirmed platform error if you ask within 30 days. Output you dislike does not qualify.

When Arcads fits, and when Sovran fits

Arcads fits when you want AI actors and generated scenes without filming. Because each take rounds up to a full minute, many short variations cost as much as long ones.

Sovran fits when you already have footage, such as UGC, product demos or past ads, and want controlled tests of hooks, bodies and calls to action. Plans include a set number of finished ads instead of credits: Base is $99 a month for 50 modular video ads, Pro is $199 for 150, and Premium is $399 for 450. Annual billing costs 33% less, and every plan has a 30-day money-back guarantee. Sovran can also make short avatar clips from a photo and a custom voice.

Read the full Arcads and Sovran comparison or compare Sovran plans.

Sources

1. Arcads Help Center, How does Arcads pricing work? Checked October 24, 2026.
2. Arcads Help Center, How are credits counted? Checked October 24, 2026.
3. Arcads Help Center, Arcads refund policy, dated September 16, 2026. Checked October 24, 2026.