Free Facebook ad budget calculator
Plan a Facebook ads budget with daily spend, creative testing split, delivery forecast, and production actions for video ad testing.
Forecast delivery and reserve enough spend for creative reads.
Your budget plan will appear here
Generate a Facebook ads budget forecast with test spend, scale spend, delivery estimates, and video production actions.
How it works
Plan Facebook spend and creative signal
Add monthly budget, target CPA, CPM, CTR, conversion rate, creative testing split, ad sets, and variants.
See daily budget, test-versus-scale split, impressions, clicks, conversions, forecast CPA, and ad set signal.
Use the allocation to decide how many video ad variants to make and which creative levers to isolate.
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FAQ
Facebook ad budget calculator FAQs
Ready to turn the budget into video ad output?
Use Sovran to produce the hook, proof, and CTA variants your Facebook ads budget needs before spend gets spread thin.