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Video ad insights and best practices for performance marketers.

Showing 22 posts tagged with "Video Ads"

How To Automate Facebook Video Ads That Actually Convert
August 1, 20244 min

How To Automate Facebook Video Ads That Actually Convert

Creating performance videos can be a real headache. It's time-consuming and sometimes feels overwhelming. But don't worry. In this article, we’ll show you how...

Facebook AdsVideo Ads+1
Hook Rate for Meta Ads: Ultimate Guide with 10 Proven Strategies
July 22, 20246 min

Hook Rate for Meta Ads: Ultimate Guide with 10 Proven Strategies

Hey performance marketers! We talk a lot about creating content that converts, especially on Meta and TikTok ads. One of the key elements to making ads that...

Hook RateMeta+2
How To Test Video Ad Hooks Scientifically
July 15, 20246 min

How To Test Video Ad Hooks Scientifically

Did you know that 50% of the impact on ad recall and awareness happens in the first 2 and 2.5 seconds, respectively? TikTok discovered this in a study...

Hook RateCreative Testing+1
Video ad iterations: How to turn a losing ad into a winning ad
July 12, 20244 min

Video ad iterations: How to turn a losing ad into a winning ad

Let’s agree on one thing: creating effective video ads is tough. Many businesses struggle with this. If you’re reading this, you’re likely facing the same...

Video AdsIterations+1
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