Produce app install ads at scale.

Mobile app marketers need a constant stream of fresh video creatives to drive installs at target CPIs. Sovran helps you turn screen recordings, app demos, and UGC into hundreds of ad variations — and push them live in minutes.

The Challenge

Sound familiar?

These are the bottlenecks holding your team back from scaling creative output.

CPI rises as creatives fatigue

App install costs climb when you're running the same creatives too long. You need a constant pipeline of fresh ads to maintain efficient CPIs.

Screen recording edits take too long

Turning raw screen recordings into polished ad creatives requires trimming, text overlays, voiceovers, and multiple format exports — for every variation.

Multi-format export requirements

App Store, Google Play, Meta, TikTok — each requires different aspect ratios and specs. Exporting one creative 4 ways multiplies the work.

Iteration cycles are too slow

By the time your design team delivers new variations, you've already spent a week over-serving fatigued creatives to your audience.

Your Workflow

How it works for your team

1

Upload app footage

Import screen recordings, app demos, UGC creator content, and feature showcases into your project.

2

Edit & add overlays

Trim clips in the timeline editor. Add text overlays highlighting app features, ratings, or offers. Generate AI voiceovers.

3

Render modular variations

Assign edited clips to Hook, Demo, and CTA blocks. Render all permutations in 9:16, 1:1, 4:5, and 16:9 simultaneously.

4

Publish & optimize

Push to Meta app install campaigns in bulk. Monitor CPI data, retire underperformers, and refresh hooks weekly.

Testimonials

Trusted by performance marketers

See what teams like yours are saying about Sovran.

It took our designers an hour to create one variation. Now creative managers can do it in 15 minutes. It's 4x faster with Sovran.

Viktoriia Niemaia

Viktoriia Niemaia

Head of Creative, Applyft

Perfect timing for us as we've just started a new creative process that tests variants like this super heavily and quickly. Will help us save a good amount of time and speed on our next iteration vs having to edit these all together and export 1 by 1.

Evan Laird

Evan Laird

Head of Marketing, Hallow

I created a bunch of variations last week and a handful have outperformed the control significantly. Saving tons of time!

Nabeel Ismail

Nabeel Ismail

Paid Social Director, Factor

Ready to scale your app install creatives?

Mobile app teams use Sovran to produce hundreds of video ad variations and push them live in minutes. Start your free trial today.

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