Turn Property Footage Into Professional Listing Ads
Raw walkthrough videos and drone footage need professional polish to become effective listing ads. Sovran's timeline editor lets you trim property footage, add text overlays with property details, create smooth transitions between rooms, and output polished listing videos — all in the browser.
The Challenge
Why real estate teams need video ad editor
The specific challenges that video ad editor solves for real estate video ad production.
Professional video editing is too expensive per listing
Hiring an editor for each listing video ($100-300) makes video impractical for all but luxury properties. An in-browser editor that agents can use directly eliminates the per-listing editing cost.
Listings go live before videos are ready
Traditional editing turnaround (3-5 days) means listings launch without video — missing the critical first-week visibility window when buyer interest peaks.
How It Works
Video Ad Editor workflow for real estate
Import property footage
Upload walkthrough videos, room-by-room clips, drone footage, and property photos. Import your agent branding: headshot, logo, contact details, and brokerage info.
Edit and add property details
Trim footage to highlight the best rooms and features. Add text overlays with price, square footage, bedrooms, and key selling points. Create smooth transitions between spaces.
Export as listing-ready ads
Export polished listing videos in 9:16 (Reels/Stories), 4:5 (Feed), and 16:9 (YouTube/display). Each format is optimized for its placement. Push directly to Meta for targeted local campaigns.
Launch and update listing campaigns
Push listing videos directly to Meta Ads with neighborhood and demographic targeting. When listing status changes, update the affected module and re-render — refreshing ads instantly without manual re-upload.
Real-World Example
Video Ad Editor in action
A real estate agent records a 3-minute walkthrough on their phone. In 15 minutes using the timeline editor, they trim it to a 30-second highlight reel, add property details overlays and agent branding, and export in 3 formats. The listing ad is live on Meta the same afternoon the property photographs are taken.
FAQ
Video Ad Editor for Real Estate: FAQ
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